Agenda
1:20PM - 2:00PM: Keynote: CONVERGE: Transforming Business at the Intersection of Marketing and Technology
The convergence of technology, media, and creativity is revolutionizing marketing and business strategy. Organizations must remain agile and adapt quickly to thrive in this new environment. Marketing and strategy rely on efficient, algorithmic and code empathic capabilities, and that integration is never as simple as it may appear.
AOL Networks CEO Bob Lord reflects on this revolution, its effect on the digital industry and how he plans to apply these methods to AOL's strategy in 2014 and beyond.